Cohere Ad Mastery Program

Stop Waiting
for Leads.
Start Generating Them.

Fully managed Meta campaigns, Paul & Anette's exact launch and sales conversion system, and founder-level 1:1 coaching built directly into your 90 days. Maximum 5 coaches per cycle.

Fully Managed Meta Ads
Founder 1:1 Coaching
Launch System Included
Max 5 Per Cohort
View Packages
Paul and Anette Oran
Learn the exact launch & sales conversion system Paul & Anette use in every campaign
We Make This Easy

Don't have an audience?
No ad account?
No problem.

Most coaches stall out before they ever run a single ad -- because they're starting from zero and don't know where to begin. We've already built the infrastructure so you don't have to.

We loan you our established ad accounts and audience assets so you get instant reach and access to qualified leads from day one. No learning curve. No tech headaches. Just results.

Your only job is to focus on what you do best -- enrolling new clients and delivering transformation.

△
Borrow our audience reach Tap into Cohere's existing ad infrastructure and warm audience pools -- built over years of running campaigns in the coaching space.
◇
Instant access to qualified leads Our lead-sharing network means you start getting in front of people who are actively looking for coaches like you -- not cold traffic.
❖
We handle the complexity Campaign setup, targeting, and optimization are fully managed by us. You get a weekly performance report and stay focused on conversations and conversions -- not ad dashboards.
See What's Included
Paul and Anette at the Cohere Inner Circle Mastermind
"We built the infrastructure so you can focus on the work that actually changes lives."
Paul and Anette celebrating a win
Founder-Level 1:1 Coaching

Get the strategy that
actually moves the needle

This isn't a support ticket or a group Q&A. Depending on your tier, you get direct 1:1 coaching sessions with Paul or Anette -- covering your business, your offer, and everything in between.

Ads don't work in isolation. The coaching component is specifically designed to maximize the success of your campaigns by making sure your offer, your positioning, and your sales process are all aligned before and during the time you're running.

01
Business & Offer Strategy Sharpen your offer, pricing, and positioning so your ads have something powerful to send people to.
02
Launch & Campaign Alignment Ensure your launch structure, event, and follow-up process are designed to maximize conversion from the leads coming in.
03
Sales Conversation Coaching How you handle discovery calls, close conversations, and follow up directly determines your ROI. We coach you on all of it.
04
Mindset & Momentum The inner work matters. Paul and Anette bring a conscious, grounded approach to growth that keeps you aligned while you scale.

Available in all three tiers -- from a single kick-off session in Launch to bi-weekly deep dives in Ascend. Every coach gets direct founder access.

Choose Your Tier
The Exact System

The Launch, Event &
Sales Conversion Playbook

Every tier includes access to the same framework Paul & Anette use to run their own launches -- from first ad impression to closed client. No guesswork. The real thing.

You produce your own graphics and video. We direct every decision -- format, hook, message, and page structure -- so nothing goes live without a clear strategy behind it.

01
Audience & Offer Alignment
Define your dream client with precision and position your offer so the ad does half the selling before they even click.
02
Ad Creative Direction
Paul & Anette coach you on the exact hooks, copy angles, video formats, and creative structures that are working right now on Meta -- so you know precisely what to produce and why.
03
Event & Launch Architecture
Whether you're running a live workshop, webinar, or challenge -- the event structure that maximizes attendance, engagement, and conversion.
04
Sales Conversion Process
The follow-up sequence, offer presentation, and close process that turns event attendees into enrolled clients at a high rate.
Choose Your Package
Ascend Exclusive Bonus

Full Access to the
Cohere Founder Mastermind

The Ascend tier is the only Ad Mastery package that includes complete access to Cohere's flagship mastermind program -- an intimate container of founder-level coaches building soul-aligned, scalable businesses.

Cohere Founder Mastermind session
Prior Mastermind — Scottsdale, AZ
Paul and Anette at Cohere Mastermind
Cohere Mastermind group
The room. Every time.
What's Inside

An intimate room of aligned founders. Direct access to Paul & Anette.

This is the third iteration of Cohere's Founder Mastermind -- its most refined. Fewer than 10 founders per cohort. Every session is live, direct, and built around where you actually are in your business.

Learn More About Ascend
View Ascend Package
✧
10 Bi-Weekly Group Calls 75-minute live sessions with Paul, Anette, and your cohort -- coaching, strategy, and hot seats.
✧
6 Private 1:1 Founder Sessions 3 with Paul + 3 with Anette. Deep strategy, identity work, and execution -- completely personalized.
✧
Mastermind Community ~10 high-caliber founders for real accountability and relationships that outlast the cohort.
Real Founders. Real Results.

"I had the concept. I had the content. What I didn't have was a reliable way to get people in the room. After working with the Cohere ad team, I sold out a 100-person workshop -- and now I have a rinse-and-repeat system I can run every single month."

Robert Abrams Workshop Creator & Coach

"Working with Paul and Anette was the perfect balance of inspiration and grounded strategy. Paul pushed me to think bigger -- especially during our first P&L exercise, which I initially thought was wildly ambitious. Spoiler: I matched it the next year."

Mary Farrelly Nurse Coach & Mentor -- $0 to $40K months, now tracking $500K+/year
What Is This

The Cohere Ad Mastery Program is a
90-day founder-led growth partnership

It is not an agency retainer. It is not a course. It is a structured 90-day engagement where Paul and Anette work directly alongside you to build and run a paid acquisition system -- Meta ads, launch architecture, and a sales conversion process -- using Cohere's own ad infrastructure and audience assets.

01
We run the ads Your campaigns run inside Cohere's established Meta ad accounts. You fund your own Meta budget -- we handle setup, targeting, optimization, and weekly reporting. You never touch an ad dashboard.
02
You produce your own creative We give you precise creative direction -- hooks, video formats, copy angles, and what's converting right now. You record and design your own assets based on that brief. We manage everything from there.
03
We ensure your pages convert Your workshop registration page, book-a-call page, or lead magnet -- we review and align the title, messaging, and offer structure to attract the right leads for your downstream offer.
04
You get founder-level coaching Every tier includes direct access to Paul or Anette -- from a single kick-off call in Launch to bi-weekly deep dives in Ascend. Real coaching, not a support desk.
Cohere Ad Mastery Packages

Three Ways to Scale
Your Coaching Business

Every tier includes the launch playbook, our ad infrastructure, and direct founder coaching. Higher tiers unlock more sessions and deeper build-outs with Paul or Anette.

Launch
Get visible. Get moving.
$2,499
/ 90 days
★ Kick-off call with Paul or Anette
What's included
  • ✓ Personal kick-off strategy call with Paul or Anette
  • ✓ Your Meta budget managed inside Cohere's ad accounts -- you set the spend, we run it
  • ✓ Use of Cohere's established ad accounts & audience assets
  • ✓ Ad creative brief and direction -- hooks, format guidance, and what's converting now
  • ✓ Marketplace priority listing -- top of category
  • ✓ Cohere lead sharing access
  • ✓ Bi-weekly group strategy calls
  • ✓ Access to the Launch & Sales Conversion Playbook
  • ✓ Cohere subscriber newsletter spotlight
Bonuses
  • ✦ 90-day content calendar template
  • ✦ Offer audit session with the Cohere team
Book Free Call
Most Popular
Amplify
Your ads. Your launch. Our playbook.
$3,997
/ 90 days
★ Monthly 1:1 coaching with Paul or Anette
Everything in Launch, plus
  • ✓ Monthly 1:1 coaching session directly with Paul or Anette -- offer, business & campaign strategy
  • ✓ Custom creative strategy session -- we brief you on hooks, video formats, and copy angles specific to your offer so your ads convert
  • ✓ Live launch or event built using Paul & Anette's exact conversion framework
  • ✓ Email spotlight to Cohere's full subscriber list
  • ✓ Marketplace homepage rotation feature
  • ✓ Access to Cohere's proven campaign structure
Bonuses
  • ✦ Workshop & landing page messaging review -- title, hook, and offer alignment to attract your best-fit downstream clients
  • ✦ Offer positioning workshop access
  • ✦ Post-launch debrief with Paul or Anette
Book Free Call
or 3 × $1,399 — zero interest
Ascend
Full acceleration. Direct access.
$6,997
/ 90 days
★ Bi-weekly 1:1 founder coaching -- full build
Everything in Amplify, plus
  • ✓ Bi-weekly 1:1 sessions with Paul or Anette -- business, offer, sales & mindset
  • ✓ Complete launch built alongside Paul & Anette using their proven event & conversion process
  • ✓ Custom landing page build for your signature offer
  • ✓ Cohere homepage hero spotlight
  • ✓ Cohere Founder Mastermind access
  • ✓ Co-branded case study published to the community
Bonuses
  • ✦ Founder Mastermind cohort access -- live group sessions & community
  • ✦ Priority support -- direct access to Paul & Anette
  • ✦ Full 90-day launch calendar build-out with the team
Book Free Call
or 3 × $2,499 — zero interest

"This is not an agency. This is founder-level partnership -- conscious team, ads, and soul-inspired 1:1 alignment."

Coaches per cycle 5 max
Program length 90 days
Founder coaching All tiers
Ad account access We loan you ours
Cohere

cohere.live — One place to market, sell, and deliver services online.